The People

  • Marsha Hemingway

    Marsha Hemingway

    Managing Director

    Our qualitative/kids expert! A social psychology background with extensive experience in FMCG market research from both the client side (Proctor and Gamble, and Weetabix), and as director of her own company. Marsha is well known in the industry for developing novel methodologies for working with children. She is currently a full member of the Market Research Society and the Association of Qualitative Researchers.

  • Linda Anderson

    Linda Anderson

    Social Scientist

    Linda Anderson is a Social Scientist who started in the labs, became a sensory expert and now runs the quali unit.

  • Tracy Rose

    Linda Anderson

    Office Manager

    She keeps everything running smoothly! Tracy has responsibility for field and database management, and customer relations.

  • Supporting Associates

    Adrian Austin

    Business Economist, our statistical and IT partner.

    Mike Hemingway

    Food Scientist and new product development analyst.

    Panellists

    Trained Taste Panel
    Consumer Test Panel
    In Home Panel